For the Mexican Holiday Dia De Los Muertos, Tequila Cazadores partnered up with Mexican artist, Victoria Villasana, to release a limited edition bottle. To bring the partnership to life, we renovated a 1950's camper into a "traveling atlar" and toured it across the country. The Altar traveled to Austin, Phoenix & San Diego where hired professional actresses educated consumers on the DDLM holiday, its significance and how they can honor their loved ones with Tequila Cazadores.

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